PIM Consulting
B2B companies that don't have a PIM solution can generate up to 12% more annual expenses. 🎯 Your company needs to operate with reliable and up-to-date information on all its channels.
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What is a PIM
A Product Information Management System (PIM) is a modern database for managing and distributing your company's product data.
PIM systems create a single source of truth for your product information, centralizing and organizing all the data necessary both for the internal management of the company and for marketing and selling through your e-commerce channels
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You need a PIM if you have...
If you identify with any of these situations, your company may need a PIM.
Complex catalog management
You have a wide catalog of products, and each release or specification update becomes a complex and detailed task.
Inaccurate data
You find errors in product information that affect both the customer experience and the efficiency of internal operations.
Lack of alignment between departments
Your teams often work with separate or outdated data, making it difficult for everyone to access the same accurate product information.
Inconsistencies between multiple sales channels
You face challenges in keeping product information consistent in e-commerce, physical stores and marketplaces.
How to choose a PIM
Choosing a PIM is not a fleeting decision. Therefore, selecting the right one for your company will require following certain steps to ensure a choice aligned with your specific objectives and needs.
Involve your team
Get your team together to understand the main problems that each area has with regard to product management, in the end: they are the ones who will use it.
Every department has unique needs, and considering their perspectives allows you to select a solution that fits the overall workflow.
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Evaluate the market's PIMs
Choosing the right PIM requires exploring several options, not just sticking with the first one you come across. We offer you the necessary support to ensure that each solution fits your company and team.
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Ask the right questions
It's important to ask each PIM vendor the key questions and request a demo to evaluate if the solution fits both your current and future needs.
We can help you ask the right questions for each software, ensuring that you make an informed decision.
PIM platforms we work with
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Benefits of a PIM in
each area of your company
A PIM organizes your product information, making it easier for each team to access consistent and up-to-date data. We'll tell you how a PIM optimizes each department:
Marketing
Manage product data efficiently, optimizing personalization and precision in your campaigns
IT/Technology
Optimizes system infrastructure and reduces maintenance efforts
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Commercial
Increase efficiency in sales processes with availability information and features in real time
Product
Ensure a consistent product presentation across all channels, with constant and accurate updates
How a PIM agency
It can help you
At Novicell, we provide specific solutions for the needs of your business and sector. We guide you from the choice of the PIM system to its final implementation.
What is a PIM?
PIM, or Product Information Management, is a solution that centralizes and manages product information. It makes it easy to create, maintain and distribute accurate data. This improves the consistency and quality of information across all channels of a company.
Why implement a PIM?
Implementing a PIM optimizes operational efficiency by reducing errors and duplication. It allows companies to deliver a more consistent customer experience. In addition, it accelerates the launch of new products to the market.
Who needs a PIM solution?
Any business that manages multiple products and sales channels will benefit from a PIM. It's especially useful for retailers, manufacturers and distributors. It helps them manage the complexity of product information effectively.
How long does it take to implement a PIM system?
Implementation time varies depending on the complexity of the products and the integration with current systems; in general, it can take anywhere from a few weeks to several months, depending on configuration and training needs.
When is the best time to implement a PIM?
The best time to implement a PIM is when the company plans to expand its catalog, expand its presence in new channels, or solve problems of consistency and efficiency in managing product data.
How much does it cost to implement a PIM system?
The cost of implementing and maintaining a PIM depends on the size of the catalog, the integration with other systems, and the specific needs of the company, including licenses, technical support and updates
What's the difference between a PIM, DAM and CMS?
A PIM manages product information (descriptions, prices, specifications), a DAM focuses on associated digital assets (images, videos), and a CMS allows managing and publishing web content. Together, these systems cover all content and product management needs.
What is Novicell's PIM implementation experience?
With more than 10 years of experience, Novicell offers a comprehensive approach to PIM implementation, ranging from initial consulting to ongoing support, and tailoring each project to the specific needs of the client and industry.